I help organizations grow their digital presence and deliver services to their customers. With experience working in business, IT strategy, and customer experience, my goal is to identify the intersection of these three domains and push for digital disruption.
Approach
With a growing number of customers using search engines, social networks, and mobile apps to connect with organizations, I develop data-driven strategies to coordinate these technologies and to find new business opportunities. With a background in design and programming, I have managed cross-functional teams of writers, designers, developers, and strategists to develop web-based solutions for higher education.
Focus
I have experience integrating complex systems to develop a holistic solution that produces results. The process balances human talent with technology by using data to guide decisions. My areas of expertise include:
Brand Awareness
Social Media Marketing
Digital Ads
Email Campaigns
SEO and SEM
Customer Experience
Website Audits
Audience Segmentation
Customer Journeys
A/B and Usability Testing
Goal Conversions
Demand Generation
Landing Page Development
CRM Forms Integration
Marketing Automation
Digital Transformation
Web Governance
Project Management
Data Analytics Training
Change Management
Projects
Clients I managed at Stamats.
Indiana State University
Terra Haute, IN
Carroll College
Helena, MT
California State University, Los Angeles
Los Angeles, CA
Rocky Mountain College
Billings, MT
Rutgers University, School of Communication and Information
